Cart 0

Where the spirited half roams

IMG_1482.jpg

doNorth Lifestyle

Welcome to our community of explorers, nature-lovers, up-northers, and bliss-followers. We have a genuine appreciation for the communities in which we live and visit and the people who add vibrancy to them.

doNorth is an ode to our places “up north” in which we most embrace this spirit, but more so, it’s the state of mind that comes from open lake waters, breathtaking landscapes and the type of serenity only Mother Nature can provide.  

Join us as we live, play, wear and experience the doNorth lifestyle, and we can’t wait to see how you do north. We’re glad you’re here! 

Read our story.

IMG_1283.jpg

Cozy Is Key.

SHOP THE COMPASS CREWNECK

IMG_1109.jpg

First We Hike, Then We Sip.

SHOP THE CAMP MUG

IMG_0255.JPG

Midwest Proud.

SHOP THE BE HERE HAT

IMG_0248.JPG

Wander For The Wonder Of It.

SHOP THE COMPASS CREWNECK

IMG_1025.jpg

If You Grew Up In The TreeS.

SHOP THE WILD ONE SWEATER

When Your Heart Beats For The Outdoors

SHOP OUR HEARTBEAT DESIGNS

 

Explore With doNorth

 
 

How to be an “up north” person when you’re not outdoorsy

Even if your time up north isn’t especially outdoors-focused, you can reap the benefits of fresh air and “lake time” and call yourself an up north-lover. We bet the Northwoods will still find a way to leave its mark on your soul.

30 Before 30

Anyone who looks at my cube at work or around my apartment can immediately tell that I love making lists. Since the big 3-0 is coming up in 2020, my friend and I each created a 30 before 30 list - 30 things we want to do before we turn 30 next year. Here are 5 items on my list that embody the spirit of doNorth.

15% Off Your First Order

Follow along with @doNorthBrand on Instagram.